by Kall Kwik WGC | Mar 13, 2009 | Free Library
June, 2008 SFP-001 Hidden in books Senior executives struggle with the implementation of strategy despite the fact that the answers they seek have been known in the field of management science for many years.
by Kall Kwik WGC | Mar 13, 2009 | Free Library
July, 2008 O2N-003 Marrying Companies Dr Brian Smith looks at mergers and acquisitions in the credit crunch. (Open University Money & Management blog)
by Kall Kwik WGC | Mar 13, 2009 | Free Library
July, 2008 SFP-002 Just do it Unsuccessful firms believe the buy-in fallacy; successful firms don’t. They create a strong strategy, then they just do it.
by Kall Kwik WGC | Mar 13, 2009 | Free Library
August, 2008 SFP-003 Built on sand Why does much of the work of market analysts and management teams result in so much data but so little understanding?
by Kall Kwik WGC | Mar 13, 2009 | Free Library
September, 2008 SFP-005 The Value of VRIO Dr Brian Smith looks at resourced based theory and it’s application to pharmaceutical marketing.