by Kall Kwik WGC | Apr 21, 2013 | Free Library
April, 2013 SMM-097 Emerging Models When thinking about the evolution of the pharma industry, it’s easy to think in terms of struggles between incumbent dinosaurs and emerging new business models with a ‘survival of the fittest’ conclusion. But...
by Kall Kwik WGC | Apr 3, 2013 | Free Library
March, 2013 SMM-095 The role of product life cycle in medical technology innovation Based on a review of both general and context specific literature in this field, this paper finds that medical technology innovation is strongly influenced by...
by Kall Kwik WGC | Apr 3, 2013 | Free Library
April, 2013 SMM-096 The Future of Pharma? Speciation, Sex and Death Having published a 3-year research project and an 80,000 word book on the subject, I am often asked, by pharma executives too impatient to read the whole story, “So, in a...
