by Lindsay Bruce Smith | Dec 19, 2024 | Free Library
December, 2024 SMM-292 Big hats, no cattle When your colleagues see things differently from you, it may be because they are looking at it from a different angle. This article explains why managers may get what they like, not what they...
by Lindsay Bruce Smith | Dec 19, 2024 | Free Library
December, 2024 SMM-291 Brand strategy – reviewing what you’ve learnt Presenting your brand strategy for review by your most senior colleagues is a big deal, both professionally and personally. This article covers how to answer the most difficult...
by Lindsay Bruce Smith | Dec 19, 2024 | Free Library
November, 2024 SMM-290 More is different For many management problems, accepted beliefs about why things happen are overly simplistic. This article advises why not to be simplistic when it comes to solving complex...
by Lindsay Bruce Smith | Nov 1, 2024 | Free Library
October, 2024 SMM-289 Medicines can be beyond reach – unless… Solving the access to medicines problem needs an evolutionary...
by Lindsay Bruce Smith | Sep 19, 2024 | Free Library
September, 2024 SMM-288 Strategy Execution – ensuring it all fits together Effective brand strategies are like a well-made jigsaw but they can end up looking nothing like the picture that was agreed...
by Lindsay Bruce Smith | Sep 19, 2024 | Free Library
September, 2024 SMM-287 Seeing Giraffes in the Boardroom In a market that is constantly changing, strategy sometimes needs a...
