by Kall Kwik WGC | Nov 28, 2020 | Free Library
November, 2020 SMM-221 The Swiss Cheese Strategy By copying the aviation industry, you can make sure your marketing strategy will fly.
by Kall Kwik WGC | Nov 28, 2020 | Free Library
October, 2020 SMM-220 The Chief Executive Ostrich Some of the most perplexing executive behaviour is simply Darwinian
by Kall Kwik WGC | Oct 17, 2020 | Free Library
October, 2020 SMM-219 Bayer’s Drop of the Future With the rising importance of the ‘patient payer,’ the Bayer/One Drop business model brings together capabilities that neither firm possesses in full. Not only did this confirm...
by Kall Kwik WGC | Oct 17, 2020 | Free Library
October, 2020 SMM-218 The Science of the Deal This article describes the early findings from my work with Zaki Sallem, one of the Doctoral Candidates I supervise. It gives new insight into what drives and shapes the construction of IP deals in...
by Kall Kwik WGC | Sep 16, 2020 | Free Library
September, 2020 SMM-217 Stop That! Everywhere in our industry, I see thinking that works well for scientists. Questions like ‘how will factor x impact on situation y?’ This way of thinking has its place, especially where confounding factors can...
by Kall Kwik WGC | Jul 31, 2020 | Free Library
July, 2020 SMM-216 Socially Distanced Strategising The new normal can improve how you create strategy
