by Kall Kwik WGC | Apr 7, 2018 | Free Library
February, 2018 SMM-174 The Secret of Success It is becoming clear that success in pharma is associated with specialisation, but what is the mechanism by which it works?
by Kall Kwik WGC | Jan 8, 2018 | Free Library
February, 2017 SMM-156b A butterfly flaps its wings In chaos theory, the butterfly effect is the idea that complex systems can be so delicately balanced that small events, such as the flapping of a butterfly’s wings, can have large effects, such...
by Kall Kwik WGC | Jan 8, 2018 | Free Library
December, 2017 SMM-172 The New Basics Why innovative products and creative marketing won’t help if our industry fails to address the new basics.
by Kall Kwik WGC | Jan 8, 2018 | Free Library
December, 2017 SMM-171 Amazon’s invasion It’s no good being alarmed about Amazon entering the pharma market as a new channel. The organisation is incredibly competitive; and the disruption it has caused in every market it has touched...
by Kall Kwik WGC | Jan 8, 2018 | Free Library
March, 2017 SMM-158b Choices, choices Not all innovative business models are equal – different ‘species’ of business model are required to fit different parts of the healthcare environment.
by Kall Kwik WGC | Nov 14, 2017 | Free Library
November, 2017 SMM-170 The Great Schism While recent approval by the FDA of Novartis’ new Kymriah gene therapy for leukaemia is undoubtedly cause for celebration, evolution suggests that such technological advance might also be the herald of...
