Digital shakeout

March, 2018    SMM-175 Digital shakeout Recent announcements by Nokia, Roche and others point to where digital health is heading. Whether their business models will survive or become extinct depends on how well they adapt to the Information...

The Secret of Success

February, 2018    SMM-174 The Secret of Success It is becoming clear that success in pharma is associated with specialisation, but what is the mechanism by which it works?

2018 by Darwin

January, 2018    SMM-173 2018 by Darwin Our industry’s evolution can’t be predicted, but it can be foreseen, says Brian D Smith in this look at the industry trends emerging in 2018.

Choices, choices

March, 2017    SMM-158b Choices, choices Not all innovative business models are equal – different ‘species’ of business model are required to fit different parts of the healthcare environment.

A butterfly flaps its wings

February, 2017    SMM-156b A butterfly flaps its wings In chaos theory, the butterfly effect is the idea that complex systems can be so delicately balanced that small events, such as the flapping of a butterfly’s wings, can have large effects, such...

The New Basics

December, 2017    SMM-172 The New Basics Why innovative products and creative marketing won’t help if our industry fails to address the new basics.